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Adgentiz, by MindWorkz

Conversation, creative and media working to one objective.

Adgentiz is our integrated advertising service arm, bringing together media services and solutions with EmmaChatz, an AI chat agent for customer engagement, and Leanr Ads, an AI-powered, data-driven agentic platform for ad creative. We have strategic media partners to provide tailored media solutions. Together, we help brands connect conversations, creativity and media activation to achieve measurable business outcomes.

  • Customer conversation

    EmmaChatz

    Enquiries answered, qualified and followed up across WhatsApp and messaging.

  • Ad creative

    Leanr Ads

    Programmatic creative from brand context and briefing through build, QA and delivery.

  • Media

    Adgentiz team and media partners

    Planning, buying and activation across paid social, search, programmatic, video and native.

coordinated by Adgentiz around the advertiser’s objective, and measured against it.

What Adgentiz does

The work runs from the business objective through to what the campaign taught you. AI-native workflows do the groundwork and surface the options; the decisions stay with the people accountable for them.

Strategy and planning

Campaign objectives, audience and channel strategy, media planning, KPI framework and budget allocation.

Media buying and activation

Paid social, paid search, programmatic, digital video, display and native.

Creative and content

Requirement analysis, briefing, format adaptation and performance feedback into the next round.

Campaign operations

Setup, trafficking, tracking, QA, pacing and platform coordination.

Optimisation and measurement

Performance monitoring, budget and audience recommendations, cross-channel reporting and campaign learning.

Chinese audiences

Xiaohongshu account verification, creator marketing, performance media and content management, with a specialist partner.

Agentic Advertising

Agentic systems are reshaping how media is bought and sold. Adgentiz helps advertisers make that shift from the buy side — we consult, implement and execute the process and setup it takes, from strategy and planning through agentic creative production, campaign automation and media activation.

Strategy and planning

Objectives, audience and channel strategy, budget allocation, and the KPI framework the automation is held to.

Agentic creative and content production

Brand context, briefing, build and QA run as an automated workflow rather than a queue of manual requests.

Campaign operation and optimisation automation

Setup, trafficking, pacing and QA automated, with budget and audience rebalanced on live performance.

Media activation

Paid social, search, programmatic, video and native activated against the plan and measured back to the objective.

AI Creative Operations

Build Creative Systems, Not Just More Assets.

View Methodology

Asset Intelligence

Automated tagging, performance prediction, and modular template generation for global scaling.

Velocity Stack

Designed to cut time-to-market from weeks to hours by eliminating manual production bottlenecks.

Hours

The two products in the mix

Both have a page of their own. Adgentiz brings them into the advertising and customer journey where they add practical value, alongside the media work.

EmmaChatz

Customer conversation

A shared team inbox with AI chatbot and AI agent capability, segmentation, broadcast messaging and analytics — so an enquiry gets answered, qualified and followed up rather than sitting in someone’s phone.

More on EmmaChatz

Leanr Ads

Ad creative

Programmatic creative built as one connected workflow: Leanr Studio for creative operations, LeanrIQ for governed creative intelligence and agent-ready tools, connected to delivery and campaign learning.

More on Leanr Ads

One-stop AI marketing, measured against your objective.

Backed by a team with over 20 years of APAC advertising technology experience, Adgentiz delivers one-stop AI marketing solutions connecting customer engagement, human creativity and media activation to drive business outcomes.

Based in Hong Kong, working with advertisers across markets. adgentiz.com